2010 July | Professional One Franchising

All articles from: July, 2010

Inman News’ Agent Reboot | #AGENTRB

Posted on July 30, 2010 by Michael McClure and has 4 comments.

As I wrote in a prior post, I recently had the honor and privilege of speaking at Inman Connect San Francisco (#ICSF). I now have another opportunity to speak, this time at something called “Agent Reboot,” which is a tour covering 12 cities that wraps up at the end of October (see photo below for [...]

Why?

Posted on July 25, 2010 by Michael McClure and has 3 comments.

Why? Why do you work in real estate? Why do you provide the level of service that you provide? What attracted you to where you work? What is the “why” that drives your company? What is the “why” that drives YOU? “Why” Drives EVERYTHING We spend a lot of time asking ourselves “why?” And why [...]

Professional One Selected as “Brokerage of the Future”

Posted on July 18, 2010 by Michael McClure and has 3 comments.

At #ICSF (Inman Connect San Francisco), held July 13-15, 2010, Sherry Chris, the CEO of Better Homes and Gardens Real Estate, presented a list of 24 brokerages she termed “Beta Brokerages,” or the next generation of innovative real estate brokerages. Professional One was selected as one of these “next gen” brokerages. Chris stated the following: [...]

#ICSF | Meeting Old Friends…For the Very First Time

Posted on July 16, 2010 by Michael McClure and has 21 comments.

I’m one day home from Inman Connect San Francisco. It was an amazing experience, and I wanted to document a few random thoughts and observations before the memories fade. Here they are, in no particular order: Intuitively, I already knew this, but living it was the proof: Social Media works…period. I met a number of [...]

Seven Reasons You Shouldn’t Read This Post…

Posted on July 1, 2010 by Todd Waller and has 1 comment.

Seriously, you don’t want to read this post. Your marketing is just fine. You keep knocking on doors, cold calling, sending out postcards with recipes and football schedules. You’ll do just fine in real estate. After all, what’s worked for real estate marketing in the past will continue to work, albeit at a progressively lower [...]