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Six. Minute. Abs. And Real Estate…

Six. Minute. Abs. And Real Estate…

Do you remember the movie, ‘There’s Something About Mary?’  I’m sure you do. The Farrelly brothers “romantic” comedy certainly raised some eyebrows when it hit the big screen. One scene in particular, though, continues to stand out in my mind. Ben Stiller’s character, Ted, picks up a hitchhiker to fight off boredom on his drive [...]

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Ultimate Real Estate Resources

Ultimate Real Estate Resources

I’ve found that there are a handful of books, videos and websites that I am constantly quoting, referencing, re-reading or thinking about. These are the concepts, ideas and people that have shaped and molded me the most. I thought I’d put them together in one place just for the sake of convenience. I hope you [...]

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The Ethics of Open Houses

The Ethics of Open Houses

I’ve been bothered by something for a very long time. Basically, since that day I entered the real estate industry back in 1991. I’m going to call this problem the “ethics of open houses.” What She Said! I wrote an entire blog post on this topic last night. And while surfing the Internet this morning [...]

27 Comments.

Real Estate Brokerage

icsf-professional-one-selected-as-brokerage-of-the-future

#ICSF | Professional One Selected as “Brokerage of the Future”

At #ICSF (Inman Connect San Francisco), held July 13-15, 2010, Sherry Chris, the CEO of Better Homes and Gardens Real Estate, presented a list of 24 brokerages she termed “Beta Brokerages,” or the next generation of innovative real estate brokerages. Professional One was selected as one of these “next gen” brokerages. Chris stated the following: [...]

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#RTB | We’re NOT #1!

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At our office meetings (we don’t have “sales” meetings), we use words like “service,” “excellence,” “communication,” “under-promise” and “over-deliver.” We discuss topics like “managing expectations” and “providing value-added service” and “becoming the trusted expert.” We talk about challenges we’ve had with clients and situations…and we share what we’ve learned from those experiences with one another. [...]

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#RTB | Absolute Candor

rtb-absolute-candor

Over the course of the 20 years I’ve been in real estate, and in particular in the 14 months I’ve been immersed in Twitter, I’ve heard Realtors say something over and over and over. And every time I hear this thing being said, it’s like fingernails on a chalkboard to me. Really? REALLY? Really… Every [...]

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Seven Years of Brick & Mortar

seven-years-of-brick-mortar

On summer mornings, I used to often be awakened by the zigzagging cadence of the newspaper delivery vehicle coming down my street… *accelerate* *PLOP* *accelerate* *PLOP* *accelerate* *PLOP* I haven’t heard that sound in two years… I used to go the mall a lot. To buy things I don’t need. Now I buy things I [...]

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Low-Cost Technification

low-cost-technification

Financial Reality… Many real estate professionals feel caught in a financial vise right now.  We’ve all been there.  Most are there right now. Client Expectations… Your selling clients DEMAND great exposure in order for their listing to stand out in an already-overcrowded market, while you struggle to pay for that exposure with a declining income [...]

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#RTB | Imagine

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Imagine there’s no office It’s easy if you try No empty desks around us We’re all roaming with Wi-Fi Imagine all the Realtors Working a better way Imagine there’s no desk fees It isn’t hard to do Nothing to waste our money And no print ads too Imagine all the Realtors Leveraging technology You may [...]

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#RTB | Real Estate's Atlas Shrugged

rtb-real-estates-atlas-shrugged

My favorite book is “Atlas Shrugged.” I don’t know anyone who’s read it and not been impacted by it in some way. In fact, in 2009 the Wall Street Journal featured a story that talked about how eerily prescient this book had been more than 50 years earlier in predicting so many things going on [...]

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