Is There ROI in Social Media? Biggest Video Takeaways

Posted on July 25, 2011 by Michael McClure and has no comments yet.

As readers of this blog will know, in June we published over 30 posts that included embedded videos. All of those posts and all of those videos answered one simple question: Is there ROI in Social Media? Lots and Lots of Videos We realize that most people don’t have the time to watch all of [...]

Is There ROI in Social Media? Matthew Shadbolt Responds

Posted on June 7, 2011 by Michael McClure and has no comments yet.

June is “Social Media ROI” month at P1Fran.com. Today, our expert perspective comes from Matthew Shadbolt (@ Corcoran_Group), the Director of Interactive Product & Marketing at The Corcoran Group, New York City’s largest residential real estate brokerage. Matthew has been a featured writer in this blog and the subject of several posts we’ve written. Here are [...]

On Disagreement

Posted on June 1, 2011 by Michael McClure and has 5 comments.

(This post was written by Matthew Shadbolt (@Corcoran_Group), Director of Interactive Product & Marketing at The Corcoran Group, Manhattan’s largest (by sales volume) residential real estate brokerage.) If it’s one thing that social media allows you to do, it’s put your opinion out into the world. From status updates and video blogs, to the barrage [...]

Broker Social Media Case Studies

Posted on April 8, 2011 by Michael McClure and has 3 comments.

I’ve already written about my fantastic experience at Brad Nix’s RETechSouth in Atlanta last week. As I said in my original post, #RETSO will become a fixture on my calendar for the remainder of my real estate career. I am writing this post to give separate recognition to and to highlight the selfless contributions of [...]

Corcoran Group’s 10 Social Media Tips

Posted on March 7, 2011 by Michael McClure and has 2 comments.

Earlier this year, I had the distinct pleasure of presenting on a Social Media panel at Inman News’ (@inmannews) “Real Estate Connect New York” with Matthew Shadbolt (@Corcoran_Group) of The Corcoran Group, a monster New York City boutique brokerage (that’s him in the photo below). Matthew is London-born and Netherlands-educated and has a Masters Degree. [...]

Likeification of a Nation?

Posted on February 1, 2011 by Michael McClure and has 7 comments.

Last night, Matthew Shadbolt (@Corcoran_Group) of the Corcoran Group wrote a Tweet caught my attention. The totality of the resulting exchange that we had was as follows: I happen to think that Matthew is on to something. Like it or Not, Here Comes “Like” I agree with him and I can see the day in [...]